Shoichiro Toyoda, pilot behind Toyota's U.S. expansion and Lexus launch, dies at 97
Auto February 14, 2023, 0 Comment 10Toyoda, father of current Toyota CEO Akio Toyoda, piloted his family’s namesake company through the trade tensions of the 1980s. He also represented the Toyoda clan on the board for 57 years, making him the automaker’s longest-serving director.
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